Hi, we’re NEWaukee!
NEWaukee is a Milwaukee-based experience design firm that works with organizations looking for innovative ways to engage their customers.
Whether it's hosting large-scale festivals and brand activations for Fortune 500 companies or building online brand awareness for fast-growing PE-backed startups, we know how to engage audiences.
Meet the Team Making NEW Possible
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Angela Damiani
CEO & FOUNDER
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Wyatt Tinder
CXO & PARTNER
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Rita DeMerit
OPERATIONS ADMINISTRATOR & PARTNER
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Haley Mueller
DIRECTOR OF GROWTH & PARTNERSHIPS
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Brady Jager
SR. DIGITAL STRATEGIST
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Nicole Shaver
SR. CREATIVE STRATEGIST
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Maddy Day
SR. EXPERIENCE DESIGNER
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Tessa Zocher
EXPERIENCE DESIGNER
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Quinn Carroll
EXPERIENCE DESIGNER
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Olivia Lombardi
GRAPHIC DESIGNER
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Kat Hernandez
GRAPHIC DESIGNER
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Lily Hermann
MARKETING INTERN
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Jo'el Jones
EXPERIENCE DESIGN INTERN
Our Values
Uncompromising
Momentum Forward
We don’t take “no” for answer. Instead, we always come from a place of “yes.” That’s how we make NEW ideas possible. We’re always asking how we can solve a problem. This allows us to work with clients to get things done quickly.
Relationships > Transactions
We make you feel like we’re part of your team. It’s a true partnership. Our tight-knit team gets to know clients on a more personal level to understand their unique challenges, which allows us to build trust for honest communication.
Change Always & All Ways
In a world of constant change, we’re masters at pivoting. We’re not afraid of changing and evolving to meet goals as they shift. As no strangers to change, we help our clients navigate it without fear or stress.
Be Insatiably Engaged
We’re dialed in to our client’s needs while remaining engaged in the work creatively. We’re always applying new thinking, trends, ideas and ways of working. We do this by supporting our team in growing personally and professionally through our internal leadership development program, Club Peak.
Our History
Established in 2009, NEWaukee originated from friends hosting gatherings for newcomers in Milwaukee. Fueled by the desire to create more impactful experiences, we transitioned to hosting city-showcasing events, attracting thousands.
As companies observed our success, they wanted in. Over nearly two decades, we've applied our engagement methodology to assist leading brands in connecting more effectively with their audiences.
What started as a playful social experiment has evolved from a community organization into a dynamic experience design firm, helping brands to connect authentically with their customers.