Hi, we’re NEWaukee!

NEWaukee is a Milwaukee-based experience design firm that works with organizations looking for innovative ways to engage their customers.

Whether it's hosting large-scale festivals and brand activations for Fortune 500 companies or building online brand awareness for fast-growing PE-backed startups, we know how to engage audiences.

Meet the Team Making NEW Possible

  • Angela Damiani

    Angela Damiani

    CEO & FOUNDER

  • Headshot of Wyatt Tinder

    Wyatt Tinder

    CXO & PARTNER

  • Headshot of Rita Demerit

    Rita DeMerit

    OPERATIONS ADMINISTRATOR & PARTNER

  • Headshot of Haley Mueller

    Haley Mueller

    DIRECTOR OF GROWTH & PARTNERSHIPS

  • Headshot of Brady Jager

    Brady Jager

    SR. DIGITAL STRATEGIST

  • Nicole Shaver

    Nicole Shaver

    SR. CREATIVE STRATEGIST

  • Headshot of Maddy Day

    Maddy Day

    SR. EXPERIENCE DESIGNER

  • Headshot of Tessa Zocher

    Tessa Zocher

    EXPERIENCE DESIGNER

  • Headshot of Quinn Carroll

    Quinn Carroll

    EXPERIENCE DESIGNER

  • Headshot of Olivia Bergh

    Olivia Lombardi

    GRAPHIC DESIGNER

  • Headshot of Kat Hernandez

    Kat Hernandez

    GRAPHIC DESIGNER

  • Headshot of Lily Hermann

    Lily Hermann

    MARKETING INTERN

  • Jo'el Jones

    Jo'el Jones

    EXPERIENCE DESIGN INTERN

A group of twelve diverse people in casual clothing gathered in a cozy living room with a colorful mural of a woman's face with flowing hair in the background. Some are seated on chairs and a couch, while others stand behind. The room has large windows, natural light, a green accent wall, and indoor plants.

Our Values

Uncompromising
Momentum Forward

We don’t take “no” for answer. Instead, we always come from a place of “yes.” That’s how we make NEW ideas possible. We’re always asking how we can solve a problem. This allows us to work with clients to get things done quickly.

Relationships > Transactions

We make you feel like we’re part of your team. It’s a true partnership. Our tight-knit team gets to know clients on a more personal level to understand their unique challenges, which allows us to build trust for honest communication.

Change Always & All Ways

In a world of constant change, we’re masters at pivoting. We’re not afraid of changing and evolving to meet goals as they shift. As no strangers to change, we help our clients navigate it without fear or stress.

Be Insatiably Engaged

We’re dialed in to our client’s needs while remaining engaged in the work creatively. We’re always applying new thinking, trends, ideas and ways of working. We do this by supporting our team in growing personally and professionally through our internal leadership development program, Club Peak.

Our History

NEWaukee leadership team celebrates 15 years as a business.

Established in 2009, NEWaukee originated from friends hosting gatherings for newcomers in Milwaukee. Fueled by the desire to create more impactful experiences, we transitioned to hosting city-showcasing events, attracting thousands.

As companies observed our success, they wanted in. Over nearly two decades, we've applied our engagement methodology to assist leading brands in connecting more effectively with their audiences.

What started as a playful social experiment has evolved from a community organization into a dynamic experience design firm, helping brands to connect authentically with their customers.

Team members focus on their work at laptops.

Let’s make NEW possible.

See what we can do for you.