Villa Palermo Factory & Company Store
Step outside of your comfort zone and discover a new neighborhood in an innovative way, build meaningful relationships, learn what people are doing to improve Milwaukee, get to your step goals, get your creative juices flowing in the morning, and be a tourist in your own city!
This year marks a milestone of 20 years of redevelopment and revitalization in Milwaukee’s Menomonee River Valley. This SideWAUK invites you to explore this award-winning area of Milwaukee that has been transformed from Wisconsin’s most visible eyesore to the thriving eco-focused business and recreational destination it is today. When Milwaukee was the “Machine Shop of the World,” the Valley was its engine with heavy industry that left its mark on the land. Through community efforts, this area has become home to good jobs and careers, public art that honors history and culture, and trails and parks that welcome 100,000 visitors each year while improving the area’s biodiversity also protecting water quality in Lake Michigan. We’re certain this SideWAUK will leave an impression and change how you experience the Valley!
Meet at Pizzeria 3301 at Villa Palermo (3301 W Canal Street, Milwaukee, WI 53214). Pizzeria 3301 opens at 7:30am and serves coffee and breakfast items.