The nation’s biggest young professional event topped attendance and impact numbers again.
Milwaukee, Wisc. May 22, 2018 — NEWaukee and the statewide partners that produce YPWeek Wisconsin proudly announce the results of the 2018 program. This year boasted the largest number of events, program attendance and community project impacts. The grassroots statewide program ran from April 20 to 28, 2018 with each community presenting a variety of programs that empower young professionals to take ownership and pride in their hometowns and inspire their peers to think differently and make things happen in Wisconsin.

YPWeek Wisconsin is modeled after a program started by NEWaukee in 2012 to provide a weeklong series of events focusing on discovery, adventure and meaningful conversations about the issues that matter to young professionals in the Milwaukee area. YPWeek Wisconsin has continued to reach across the state with the support of the Wisconsin Economic Development Corporation (WEDC) since 2015, and its participants have collaborated with the agency on a shared communication platform designed to retain, excite, and grow the state’s talent pool. YPWeek incorporates this platform into its programming, leveraging “Think-Make-Happen,” an organizing theme.

“In its 7th iteration, YPWeek reached more young people than ever before,” explains Angela Damiani, CEO of NEWaukee. “That is due to the dozens of volunteers from across the state devoting time, sweat, and in some cases, their own personal resources to bring YPWeek Wisconsin to life. This unbridled passion sets the original goal of creating a statewide conference apart from any other initiative like it. It is the epitome of NEWaukee’s mission of changing the way people connect and it is the proof that place-based engagement strategies are the antidote to the talent shortage that plagues every industry in Wisconsin.”

NEWaukee’s goal is to continue the expansion of YPWeek Wisconsin to include all 72 counties. Planning for 2019 has already begun. For organizations interested in joining this movement, please email NEWaukee at

YPWeek Wisconsin 2018 brings together young leaders in 29 communities, at purposefully chosen locations that integrate the unique cultural assets with meaningful learning or social interaction. The activities engage the millennial workforce in activities and experience that are important to them while educating employers on the important role these functions play in retaining their workforce. Visit to learn more.

NEWaukee is a social architecture firm that specializes in community-based signature experiences centered on high-profile issues of importance for the city of Milwaukee. NEWaukee also provides consumer, employer brand and talent engagement services to employers looking to attract and retain talent necessary to grow their businesses. Visit to learn more.

Wisconsin Economic Development Corporation (WEDC) leads economic development efforts for the state by advancing and maximizing opportunities in Wisconsin for businesses, communities and people to thrive in a globally competitive environment. Working with more than 600 regional and local partners, WEDC develops and delivers solutions representative of a highly responsive and coordinated economic development network. Visit or follow WEDC on Twitter @InWisconsin to learn more.

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